digitalmarketingtools.ai

Editorial team

35 articles

digitalmarketingtools.ai Editorial team

Articles published under the site byline. Named contributor bylines are added as the editorial team grows.

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Articles

GEO GEO and SEO Measure Different Signals, Not Better Ones

GEO and SEO Measure Different Signals, Not Better Ones

Generative Engine Optimisation is not a replacement discipline. It is a second scoreboard measuring familiar signals differently.

38 min 31 reads
Social Media & Reputation Social Schedulers: API Restrictions Nobody Warns You About

Social Schedulers: API Restrictions Nobody Warns You About

Platform API changes quietly broke half the features these tools advertise. Here is how to check before you commit.

22 min 21 reads
Advertising Creative testing platforms: which ones survive a real media budget

Creative testing platforms: which ones survive a real media budget

Statistical rigour varies wildly between platforms. Here is what to check before you trust a winner.

2 min 25 reads
SEO Technical SEO crawlers compared: what each one actually finds

Technical SEO crawlers compared: what each one actually finds

Nine crawlers, one deliberately broken staging site, one scorecard — a working framework for choosing between them.

3 min 58 reads
Video AI video repurposing tools: how to tell good clip selection from loud clip selection

AI video repurposing tools: how to tell good clip selection from loud clip selection

Clip selection is where these tools live or die, and it is the one thing the demos never show you honestly.

2 min 22 reads
GEO Tools that tell you whether AI assistants are citing your brand

Tools that tell you whether AI assistants are citing your brand

Brand-mention tracking inside LLM answers is a young product category. Here is what exists and how to evaluate it.

2 min 26 reads
Image AI image tools that can hold a brand style across hundreds of assets

AI image tools that can hold a brand style across hundreds of assets

Consistency, not raw quality, is the bottleneck. Reference-locking and style training are what to evaluate.

2 min 20 reads
Content & Workflow Where AI writing tools fit in an editorial workflow (and where they do not)

Where AI writing tools fit in an editorial workflow (and where they do not)

Drafting is the least valuable thing these tools do. Research, structuring and editing is where the time actually goes.

1 min 22 reads
Social Media & Reputation Social listening tools compared on the metric that matters: recall

Social listening tools compared on the metric that matters: recall

Coverage claims are easy to make and hard to verify. A seeded-mention test is the only honest way to compare them.

1 min 24 reads

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