Ahrefs
SEO · Paid, from around $129/mo
A backlink index, site crawler and rank tracker built around one of the largest link databases in the category.
SEO
Technical, on-page and link tooling.
29 articles
Articles
SEO 
How accurate is a rank tracker, really?
Personalisation, localisation and AI Overviews mean two trackers can disagree by several positions on the same query.
1 min
40 reads
SEO
Schema markup generators, checked against Google’s own validator
Six generators, one product page, one FAQ page — and a repeatable way to validate the output before you ship it.
1 min
46 reads
Tools in this category
Screaming Frog
SEO · Paid, around £199/yr
A desktop site crawler for forensic technical audits, with deep configuration and integrations for log and analytics data.
Semrush
SEO · Paid, from around $139/mo
A broad marketing suite spanning organic research, paid research, content tooling and reporting in a single account.
Comparisons
Semrush vs Ahrefs
Two broad SEO suites with different centres of gravity. Planned comparison.
Semrush vs Ahrefs
Planned — not published yet